E-commerce Strategy
Comprehensive e-commerce strategy and digital marketing campaign for India's leading marketplace platform.
Available for work
Supriya
Mohanka.
A marketer crafting brand stories with insight-led strategy and digital-first execution.
02About
Creative, driven, and brand-obsessed.
I'm a PGDM (Marketing) graduate from Welingkar Institute of Management, now working in retail leasing at Cushman & Wakefield — crafting brand stories that resonate with a mix of insight-driven strategy and digital-first execution.
During my MBA, I led strategic projects for brands like Cetaphil, Flipkart, Sugar Cosmetics, Amul, and Westside — developing full-funnel IMC campaigns, omnichannel retail concepts, and Q-commerce strategies aimed at Gen Z. My team was recognized as a finalist in WeSchool's Round Table Conference for "Transformative Marketing" for Gen Z.
At Jio-bp, I worked on optimizing customer communication and sales effectiveness for their B2B fuel delivery business, blending value-based selling with customer-centric marketing. Earlier experience across HR and business development roles at TCS and startups developed my foundation in stakeholder management and consumer research.
From conceptualizing pain-relief products under our brand Sukoon to designing data-backed loyalty programs, I've worn many hats — always focused on delivering impact. I'm now looking to grow further in branding, category management, or customer marketing roles that let me blend business with creativity.
Let's connect if you're building something bold, new, and insight-led.
03Work Experience
Three roles. Two industries. One through-line.
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2025 — Present Account Manager, Retail Leasing @ Cushman & Wakefield Pune, IN
- Driving brand expansion through pitch decks, site analysis, and stakeholder engagement for retail leasing across Pune's prime high streets and malls.
- Supporting B2B leasing campaigns by creating brand decks, tailoring outreach for target retailers, and aligning with market trends for performance-driven leasing outcomes.
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May 2024 — Jul 2024 Marketing Intern @ Jio bp Mumbai, IN
- Conducted on-ground B2B customer visits across 50+ clients in Mumbai and Gujarat to optimize sales pitch delivery and uncover marketing pain points.
- Launched micro-campaigns to enhance Fuel4U's brand perception in non-transport fuel segments (infra, agriculture, RMC).
- Identified improvement areas in value communication and proposed marketing tools like demo videos, truck branding, and digital sales kits.
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Dec 2021 — May 2023 Process Associate @ Tata Consultancy Services Mumbai, IN
- Led end-to-end recruitment for IT and non-IT roles, achieving a 20% selection conversion rate from over 100 profiles weekly.
- Developed and executed targeted sourcing strategies, maintaining a robust pipeline of top technical talent.
04Selected Work
Brands I've had the chance to shape.
Brand Campaign
Strategic brand positioning and integrated marketing campaign for the trusted skincare brand.
Retail Strategy
Omnichannel retail strategy and customer experience design for Tata's premium fashion brand.
05Gallery
Behind the scenes.
06Contact